# Client Profile: {{project_name}}

**Created:** {{date}}
**Updated:** {{date}}

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## Organisation

| Field | Value |
|-------|-------|
| **Type** | startup / scale-up / SME / enterprise / NGO / public sector / internal team |
| **Size** | {{headcount_or_team_size}} |
| **Industry** | {{industry}} |
| **Tech maturity** | {{has_internal_tech_team}} — {{prior_digital_product_experience}} |
| **Design maturity** | {{prior_design_experience}} |

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## People

### Primary Contact — {{primary_contact_name}}
- **Role:** {{role}}
- **Decision mandate:** {{can_decide_autonomously_or_needs_signoff}}
- **Notes:** {{notes}}

### Champion (if different)
- **Name:** {{champion_name}}
- **Role:** {{role}}
- **Notes:** {{notes}}

### Technical Contact
- **Name:** {{tech_contact_name}}
- **Role:** {{role}}

### Other Stakeholders
| Name | Role | Influence |
|------|------|-----------|
| {{name}} | {{role}} | {{approver / advisor / observer}} |

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## Decision Culture

- **Decision style:** {{fast-individual / consensus / hierarchical / committee}}
- **Approval chain:** {{description}}
- **Timeline culture:** {{fast-iterative / structured-milestones / slow-approval}}

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## Internal Driver

- **What triggered this project:** {{trigger}}
- **What success means internally:** {{political_or_personal_definition_of_success}}
- **Internal deadline or pressure:** {{yes_no_and_description}}

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## Working Style

- **Communication preference:** {{slack / email / calls — and response speed}}
- **Prior agency experience:** {{yes_no — what worked / what did not}}
- **Notes:** {{anything_else_relevant_to_collaboration}}